-
1 renewal promotion
СМИ, рекл. = renewal series -
2 promotion
сущ.1) марк. стимулирование, поощрение, раскрутка, продвижение, рекламирование, промоушен, содействие; пропаганда (деятельность направленная на увеличение популярности какого-л. лица или продукта, спроса на какой-л. продукт или группу продуктов, объемов продаж и т. п.)promotion planner — разработчик планов стимулирования [продвижения\]
promotion of health — укрепление здоровья, оздоровление
promotion costs — издержки по стимулированию спроса [продвижению товара\]
promotion measures — мероприятия по стимулированию [продвижению\]
See:above-the-line promotion, below-the-line promotion, cents-off promotion, cold mail promotion, combo promotion, consumer franchise building promotion, consumer promotion, cross-promotion, direct promotion, direct response promotion, donor promotion, indirect promotion, in-store promotion, joint promotion, national promotion, personality promotion, piggyback promotion, price promotion, product promotion, retailer promotion, sale promotion, sales promotion, sales-force promotion, saturation promotion, self-promotion, tie-in promotion, trade promotion 1), 2), umbrella promotion, weekly promotions, event promotion, export promotion, import promotion, industrial promotion, investment promotion, trade promotion 3) promotion allowance, promotion budget, promotion campaign, promotion expenditure, promotion expense, promotion manager, promotion marketing, promotion mix, promotion money 2), promotion spending, promotion measures, promotion money 1) British Code of Sales Promotion Practice, British Codes of Advertising and Sales Promotion, ICC International Code of Sales Promotion, Market Promotion Program, Convention (No. 154) concerning the Promotion of Collective Bargaining, Investment Promotion and Protection Agreement, Institute of Sales Promotion, Center for Nutrition Policy and Promotion, Korea Trade Promotion Corporation, Korea Trade-Investment Promotion Agency, Manufactured Imports Promotion Organization, Promotion of Non-Executive Directors, promote, promoter2) рекл. реклама, рекламный материал (рекламные объявления, листовки, проспекты, брошюры, плакаты и иные материалы, используемые с целью продвижения компаний, людей, товаров, идей и т. п.)See:3) упр. продвижение, повышение ( по службе)COMBS: discrimination in promotion
Syn:advance 1. 4)See:competitive promotion, internal promotion, non-competitive promotion, promotion examination, promotion ladder, promotion track, Convention (No. 168) concerning Employment Promotion and Protection against Unemployment, demotion
* * *
1) содействие, поощрение; 2) поддержка; 3) учреждение, основание (компании); 4) содействие в продаже, создание благоприятных условий для продажи товаров; продвижение товаров на рынке; 5) повышение в должности.* * *стимулирование сбыта; продвижение товаров на рынок; реклама; инициация, стимулирование. . Словарь экономических терминов .* * *совокупность разнообразных методов стимулирования, используемых компаниями при взаимодействии с целевыми рынками и широкой общественностью -
3 renewal series
СМИ, марк. реклама продления (подписки)* (серия рекламных мероприятий в рамках кампании по стимулированию продления подписки)Syn: -
4 office
n1) контора, канцелярия, офис; ведомство, бюро, учреждение2) pl службы ( помещения)3) служба4) услуга5) должность6) властные полномочия, власть•to accept the renewal of one's term of office — соглашаться на возобновление мандата
to approach the end of one's term of office — приближаться к концу своего пребывания у власти
to be halfway through one's term of office — отработать половину срока пребывания на посту
to be in office — занимать пост; быть у власти
to bug an office — устанавливать подслушивающие устройства в канцелярии / офисе
to call smb to the Foreign Office — вызывать кого-л. в Министерство иностранных дел ( Великобритания)
to complete one's term of office — завершить пребывание на посту
to confirm smb in office for life — утверждать кого-л. на посту пожизненно
to continue in office — продолжать исполнять свои обязанности; оставаться у власти
to dismiss smb from one's office — освобождать кого-л. от занимаемого поста
to enter (upon) / to get into / to step into / to take office — вступать в должность; приходить к власти
to extend the term of office — продлевать полномочия / мандат
to hand over one's office to smb — передавать кому-л. свою должность
to install / to put smb in office — ставить кого-л. у власти
to institute smb in(to) an office — назначать кого-л. на должность
to leave office — уходить со службы / с должности / в отставку, покидать свой пост
to pass one's office to smb — передавать власть кому-л.
to permit no more than two terms in any elected office — разрешать занимать любую выборную должность не более двух сроков
to reinstate smb in his / her former office — восстанавливать кого-л. в прежней должности
to release smb from office — отстранять кого-л. от власти
to relieve smb of one's office — снимать кого-л. с работы
to relinquish office — уходить со службы / с должности / в отставку, покидать свой пост
to remove smb from office on a bloodless coup — отстранять кого-л. от власти в результате бескровного переворота
to restore smb to office — восстанавливать кого-л. в должности
to run for an office — баллотироваться, быть выдвинутым (куда-л.), выставлять свою кандидатуру
to serve out one's full term of office — проработать полный срок пребывания на посту
to stand for office — баллотироваться на какой-л. пост
to swear smb in / into office — приводить кого-л. к присяге ( обычно президента при вступлении в должность)
to try to negotiate the removal from office of smb — пытаться договориться об отстранении кого-л. от власти
- administrator's officeto win office — побеждать на выборах, приходить к власти
- arms procurement office
- assumption of office
- brief period in office
- briefing office
- Colonial Office
- Commonwealth Office
- Congressional Budget Office
- Conservative Party's central office
- curtailment of one's term of office
- departure from office
- editorial office
- elected office
- elective office
- Executive Office of the President
- Executive Office of the Secretary-General
- fall from office
- field office
- Foreign and Commonwealth Office
- foreign office
- Foreign Office
- good offices
- government offices
- he was continued in office
- head principal office
- highest judicial offices
- holder of an office
- Home Office
- House of Lords Record Office
- impropriety in office
- in office
- inquiry office
- judicial offices
- Justice's Office of Professional Responsibility
- legal advice office
- limit of 10 years on the term in office
- main offices of state
- Major's office
- military procurator's office
- misdemeanor in office
- newspaper office
- office accommodation
- office facilities
- office hours
- office man
- office number
- Office of Counter-terrorism of the State Department
- Office of General Services
- Office of Legal Affairs
- Office of Management and Budget
- Oval Office
- Parliament Office
- political office
- post-and-telegraph office
- prime minister's office
- printing office
- public office
- public procurator's office
- purchasing office
- Record Office
- rector's office
- Regional office
- renewal of term of office
- rotation of office
- Russian Visa and Registration for Foreigners Office
- statistics office
- tenure of office
- term of office
- time in office
- trade office
- trade promotion office
- treasurer's office
- UBO
- Unemployment Benefit Office
- unfit to hold office
- vice-chancellor's office
- War Office
- White House Office -
5 rate
число, количество; степень; скорость; темп; норма; коэффициент; квота; производить оценку; классифицировать; подразделять на категории; аттестовыватьtracking (barrel) elevating rate — скорость наводки (ствола) в вертикальной плоскости в режиме сопровождения (цели)
tracking (barrel) traversing rate — скорость наводки (ствола) в горизонтальной плоскости в режиме сопровождения (цели)
— alert readiness rate— climbing rate— hit rate— jamming suppression rate— pitching rate— reinforcement build-up rate— replacement support rate— rolling rate— war rate— yawing rate -
6 come up for
come up for (Renewal, judgment, etc.)expr.• presentarse v.v + adv + prep + othe car is coming up for its annual service — dentro de poco hay que hacerle la revisión anual al coche
* * *v + adv + prep + o -
7 talk
1. nразговор, беседа; pl переговорыmore peace talks are going to take place / getting underway / lie ahead — переговоры о мирном урегулировании будут продолжены
to be more flexible in the talks — проявлять бо́льшую гибкость на переговорах
to begin (the) talks — начинать / открывать переговоры
to bring a country into the talks between smb — вовлекать / подключать какую-л. страну к переговорам между кем-л.
to come to the talks empty-handed — приходить на переговоры с пустыми руками ( без новых предложений)
to complete / to conclude talks — завершать переговоры
to damage the talks — вредить / мешать / препятствовать переговорам, подрывать переговоры
to demand a prompt resumption of peace talks — требовать скорейшего возобновления переговоров о мире
to derail / to disrupt the talks — срывать переговоры
to dominate the two days of talks — быть главным вопросом на переговорах, которые продлятся два дня
to extend talks amid reports of smth — продлевать переговоры, в то время как поступают сообщения о чем-л.
to hamper the talks — вредить / мешать / препятствовать переговорам, подрывать переговоры
to have / to hold further / more talks with smb — проводить дальнейшие переговоры / продолжать переговоры с кем-л.
to hold talks at the request of smb — проводить переговоры по чьей-л. просьбе
to hold talks in an exceptionally warm atmosphere — вести переговоры в исключительно теплой атмосфере
to iron out difficulties in the talks — устранять трудности, возникшие в ходе переговоров
to maintain one's talks for 10 days — продолжать переговоры еще 10 дней
to make good / substantial progress at / in the talks — добиваться значительного / существенного успеха на переговорах
to make smb more flexible in the talks — заставлять кого-л. занять более гибкую позицию на переговорах
to obstruct the talks — вредить / мешать / препятствовать переговорам, подрывать переговоры
to offer unconditional talks to smb — предлагать кому-л. провести переговоры, не сопровождаемые никакими условиями
to open (the) talks — начинать / открывать переговоры
to push forward the talks — активизировать переговоры; давать толчок переговорам
to put the proposals to arms reduction talks — ставить предложения на рассмотрение участников переговоров о сокращении вооружений
to re-launch / to reopen talks — возобновлять переговоры
to restart / to resume talks — возобновлять переговоры
to resume talks after a lapse of 18 months — возобновлять переговоры после полуторагодового перерыва
to schedule talks — намечать / планировать переговоры
to start (the) talks — начинать / открывать переговоры
to steer a diplomatic course in one's talks — проводить дипломатическую линию на переговорах
to stymie the talks — вредить / мешать / препятствовать переговорам, подрывать переговоры
to torpedo the talks — вредить / мешать / препятствовать переговорам, подрывать переговоры
- accession talksto walk out of / to withdraw from talks — уходить с переговоров, отказываться от продолжения переговоров
- after a full day of talks
- ambassadorial talks
- ambassadorial-level talks
- another round of talks gets under way today
- arduous talks
- arms control talks
- arms talks
- backstage talks
- barren talks
- beneficial talks
- bilateral talks
- bittersweet talk
- border talks
- breakdown in talks
- breakdown of talks - businesslike talks
- by means of talks
- by talks
- call for fresh talks
- carefully prepared talks
- cease-fire talks
- CFE talks
- coalition talks
- collapsed talks
- completion of talks
- conduct of talks
- confidential talks
- confrontational talks
- constructive talks
- conventional arms control talks
- conventional forces in Europe talks
- conventional stability talks
- conventional talks
- conventional-force talk
- cordial talks
- crux of the talks
- current round of talks
- deadlocked talks
- delay in the talks
- detailed talks
- direct talks
- disarmament talks
- discreet talks
- disruption of talks
- divisive talks
- early talks
- election talk
- emergency talks
- equal talks
- Europe-wide talks
- exhaustive talks
- exploratory talks
- extensive talks
- face-to-face talks
- failure at the talks
- failure of the talks
- familiarization talks
- farewell talks
- final round of talks
- follow -up talks
- follow-on talks
- force-reduction talks
- formal talks
- forthcoming talks
- four-way talks
- frank talks
- fresh round of talks
- fresh talks
- friendly atmosphere in the talks
- friendly talks
- frosty talks
- fruitful talks
- fruitless talks
- full talks
- full-scale talks
- further talks
- get-to-know-you talks
- good-faith talks
- hard-going talks
- highest-level talks
- high-level talks
- in a follow-up to one's talks
- in the course of talks
- in the last round of the talks
- in the latest round of the talks
- in the talks
- inconclusive talks
- indirect talks
- industrial promotion talks
- informal talks
- intensive talks
- intercommunal talks
- interesting talks
- interparty talks
- last-ditch talks
- last-minute talks
- lengthy talks
- low-level talks
- make-or-break talks
- man-to-man talks
- marathon talks
- MBFR talks
- meaningful talks
- mediator in the talks
- membership talks
- ministerial talks
- more talks
- multilateral talks
- Mutual and Balanced Force Reduction talks
- news lockout during the talks
- no further talks are scheduled
- non-stop talks
- normalization talks
- nuclear and space arms talks
- observer at the talks
- offer of talks
- on-and-off talks
- Open Skies Talk
- open talks
- outcome of the talks
- pace of the talks
- participant in the talks
- parties at the talks
- pay talks
- peace talks
- pep talk
- political talks
- positive talks
- preliminary talks
- preparatory talks
- present at the talks are...
- pre-summit talks
- pre-talks
- prime-ministerial talks
- private talks
- productive talks
- profound talks
- programmatic talk
- proposed talks
- proximity talks
- rapid progress in talks
- rapprochement talks
- realistic talks
- renewal of talks
- resumed talks
- resumption of talks
- reunification talks - sales talks
- SALT
- scheduled talks
- secret talks
- security talks
- sensible talks
- separate talks
- serious talks
- session of the talks
- setback in the talks
- sincere talks
- stage-by-stage talks
- stormy talks
- Strategic Arms Limitation Talks
- Strategic Arms Reduction Talks
- substantial talks
- substantive talks
- successful progress of the talks
- summit talks
- talk was conducted in an atmosphere
- talk was held in an atmosphere
- talk will be dominated by the row which...
- talks about talk
- talks are alarmingly behind schedule
- talks are at a standstill
- talks are critical
- talks are deadlocked
- talks are due to resume
- talks are getting nowhere
- talks are going ahead
- talks are going well
- talks are heading for deadlock
- talks are in doubt
- talks are in high gear
- talks are in jeopardy
- talks are into their final day
- talks are not going fast enough
- talks are only a start
- talks are progressing at a snail's pace
- talks are progressing smoothly
- talks are progressing well
- talks are set to fail
- talks are stalemated
- talks are still on track
- talks are taking place in a constructive atmosphere
- talks are underway
- talks at a ministerial level
- talks at the highest level
- talks at the level of deputy foreign ministers
- talks between smb have run into last-minute difficulties
- talks between the two sides
- talks bogged down on smth
- talks broke down
- talks came to a standstill
- talks center on smth
- talks collapsed
- talks come at a time when...
- talks concentrate on
- talks dragged on for years
- talks ended in agreement
- talks ended in failure
- talks ended inconclusively
- talks ended without agreement
- talks failed to make any progress
- talks faltered on smth
- talks foundered on smth
- talks get underway
- talks go into a second day
- talks go on
- talks had a successful start
- talks had been momentous
- talks hang by a thread
- talks hang in the balance
- talks have been constructive and businesslike
- talks have broken up in failure
- talks have ended on an optimistic note
- talks have ended with little sign of agreement
- talks have ended with little sign of program
- talks have fallen through
- talks have got off to a friendly start
- talks have got off to a successful start
- talks have made little progress towards peace
- talks have never been closer to an agreement
- talks have reached deadlock
- talks have reopened
- talks have run into difficulties
- talks have run into trouble
- talks inch forward
- talks is burgeoning again about...
- talks made progress
- talks may continue into tomorrow
- talks may not get off the ground
- talks now under way
- talks of peace
- talks of procedural nature
- talks on a range of issues
- talks on conventional stability
- talks open
- talks overran by half an hour
- talks overshadowed by smth
- talks produced no results
- talks reconvene
- talks remain deadlocked
- talks restart
- talks resume
- talks stalled over the issue
- talks under the auspices of smb
- talks went into the small hours of the morning
- talks went late into the night
- talks went on late into the night
- talks went smoothly
- talks were due to start a month ago
- talks were not conclusive
- talks were suspended
- talks were warm, friendly and cordial
- talks will cover smth
- talks will focus on smth
- talks will go ahead
- talks will take place at the undersecretaries of foreign affairs level
- talks will yield an agreement
- talks with smb are not acceptable
- talks with the mediation of smb
- talks without preconditions
- talks would make little headway
- the agreement was signed at the end of 5 days of talks
- the area affected in the talks
- the outcome of the talks is not easy to predict
- the pace of the talks is slow
- the progress of the talks
- there was a sense of achievement at the end of the talks
- this problem will be at the heart of the talks
- those in the talks
- three days of talks have failed to make any tangible progress
- three-sided talks
- three-way talks
- too much talks and not enough action
- top-level talks
- touchstone of progress in the talks
- trade talks
- trilateral talks
- tripartite talks
- two-way talks
- umbrella peace talks
- unconditional talks
- United Nations-mediated talks
- United Nations-sponsored talks
- unity talks
- unofficial talk
- unproductive talks
- unscheduled talks
- useful talks
- walkout from the talks
- weighty talks
- wide range of talks
- wide-ranging talks
- workmanlike talks 2. vвести беседу, разговариватьto talk about smth — вести переговоры о чем-л.
to talk to smb direct — вести с кем-л. прямые переговоры
to talk to smb through a third party — вести переговоры с кем-л. через посредника
to talk tough — вести беседу / говорить резко
-
8 time
время; срок; дата; продолжительность; период; темп; производить расчет времени; согласовывать ( действия) по времени, хронометрироватьnuclear weapon reaction time (from target acquisition to delivery) — время реагирования систем доставки ЯО (от обнаружения цели до нанесения ЯУ)
time on target (air) — ав. время нанесения удара по цели; время аэрофотосъемки цели
time on target (artillery) — время открытия одновременного сосредоточенного огня (различными артиллерийскими системами)
— buy time— datum time ASW— fire time nuclear— fuze running time— go time— interception time— lag time— launching time— road clearance time— setting-up time— win time
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